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News
Actionable raises $10m to predict, customer by customer, who will leave, complain or buy again, and why
3+ day, 15+ hour ago (611+ words) Satisfaction surveys only see the 3 to 5% of customers who answer. Predictive marketing tools only read transactions and CRM data. Actionable’s approach is to work on 100% of the base and on the entire purchase journey, operational data included: every customer gets…...