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Modern Retail, launched in 2019 by Digiday Media, is a media brand covering the ins and outs of the reinvention of the retail industry.
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- Sep 15, 2025earliest in window
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ChatGPT is now 20% of Walmart's referral traffic — while Amazon wards off AI shopping agents
11+ mon, 2+ week ago (663+ words) Enter the 2025 Modern Retail Awards to showcase your retail innovation Data from Similarweb, a web traffic analytics company, shows that one in five of Walmart’s referral clicks in August came from ChatGPT, up 15% from July. Other retailers are seeing a…...
How brands and retailers are preparing for GEO, 'the future of SEO"
11+ mon, 3+ week ago (703+ words) Enter the 2025 Modern Retail Awards to showcase your retail innovation After years of retooling their businesses for search engines, brand and retail leaders say they’re getting ready for a new frontier: GEO. At the same time, GEO is also a…...
E-commerce sites see low sales from ChatGPT traffic, study finds — but that could change
10+ mon, 3+ week ago (689+ words) A new working paper from researchers at the University of Hamburg and the Frankfurt School of Finance & Management finds that referral traffic from ChatGPT converts far worse than traditional marketing channels such as Google Search, email and affiliate links. Indeed,…...
Video: How AI is redefining brands' approach to creativity and customer connection
10+ mon, 2+ week ago (136+ words) The speakers answered: how marketers can build “agentic” ecosystems where AI acts proactively, how to balance efficiency with brand stewardship, and where the risks of AI still outweigh the rewards. One of the standout conversations was with David Baker, chief…...
How David’s Bridal and Shopify are driving a new era of bridal retail with technological innovation
10+ mon, 1+ week ago (956+ words) inspiration and convenience, and to create that experience, we needed digital to come into that in a completely...This kind of seamless, cross-channel shopping experience is even more essential when it comes to bridal...heart of this pivot is David’s…...
Takeaways from Amazon's pitch at its annual conference for third-party sellers
11+ mon, 3+ week ago (699+ words) Enter the 2025 Modern Retail Awards to showcase your retail innovation At Accelerate, Amazon’s annual conference for third-party sellers in Seattle, the e-commerce giant’s top brass pitched independent merchants on how artificial intelligence will transform selling on its marketplace. Thousands of…...
Why agentic storefronts are the future of commerce
4+ mon, 2+ week ago (1051+ words) building outfits, cross-selling, handling returns and customer service — and gets smarter with every session.”...
Scenes from Walmart's annual Associates Week and shareholder meeting
3+ mon, 1+ day ago (575+ words) Walmart is on a mission to prove that it has the latest, greatest and trendiest assortment, and that it can get it to you faster than anyone else. Last week, I flew down to the retailer’s hometown of Bentonville, Arkansas…...
Anthropologie's Candan Erenguc on what's next for Maeve and other owned brands
11+ mon, 2+ week ago (640+ words) and clarity. [We also have] a multi-generational customer. You will see a grandparent and grandchild or...
Big-Box Briefing: Who's in, who's out in major retailers' C-suites
4+ week, 2+ day ago (458+ words) This is the latest installment of the Big-Box Briefing, a weekly Modern Retail+ column about the strategies of major retailers. More from the series → These reshuffles come as retailers reestablish their priorities following new CEO appointments; the growth of advertising,…...