News

Business Insider Africa
africa. businessinsider. com > local > markets > ubuy-and-the-rise-of-borderless-shopping-in-nigeria > d7w8x97

Ubuy and the rise of borderless shopping in Nigeria

1+ hour, 46+ min ago  (845+ words) Nigeria's e-commerce conversation is often framed around infrastructural, logistical and payment challenges. But beneath those familiar talking points, a quieter shift is taking place, one driven not by systems, but by people. At the centre of this shift is a…...

Business Insider Africa
africa. businessinsider. com > retail > walmarts-warehouse-club-ratchets-up-pressure-on-costco-with-a-new-member-perk > eeljpfw

Walmart's warehouse club ratchets up pressure on Costco with a new member perk

5+ day, 18+ hour ago  (526+ words) Walmart is doubling down on ultrafast delivery with a new option at its warehouse chain Sam's Club. On Wednesday, Sam's Club e-commerce head Greg Pulsifer said a new "enhanced" express delivery option in the US has posted impressive numbers since…...

Business Insider Africa
africa. businessinsider. com > local > lifestyle > the-billion-dollar-blueprint-how-elite-brands-engineer-desire-instead-of-advertising > 1h5rtfm

The billion-dollar blueprint: How elite brands engineer desire instead of advertising it

2+ week, 6+ day ago  (177+ words) This constructionist approach builds deep-seated loyalty and insulates the brand from the noise of the market. When a brand's value is built into its very fabric, it no longer needs to shout to be heard. Its existence becomes its most…...

Business Insider Africa
africa. businessinsider. com > local > lifestyle > meet-homeport-the-nigerian-brand-quietly-becoming-one-of-the-countrys-most-trusted > ly84h3p

Meet Homeport: The Nigerian brand quietly becoming one of the country's most trusted roofing names

3+ week, 4+ day ago  (507+ words) There is a quiet shift happening in Nigeria's building materials industry, and it is not being driven by foreign multinationals or government contracts. It is happening in Sagamu, Ogun State, inside a warehouse the size of a football pitch, stacked…...

Business Insider Africa
africa. businessinsider. com > local > from-furniture-to-software-how-sergei-serzhan-built-marketplaces-with-2-million-users > rxhb5hj

From furniture to software: How Sergei Serzhan built marketplaces with 2 million users without outside investment

1+ mon, 3+ day ago  (437+ words) The first platform: a furniture marketplace during the 2008 crisis Serzhan already had experience in online sales " he had been running an e-commerce business selling audio and video CDs. "Instead of investing in expensive showrooms and a large sales staff, we…...

Business Insider Africa
africa. businessinsider. com > local > lifestyle > top-coupon-platforms-shoppers-use-to-save-time-at-checkout > 7v540tw

Top coupon platforms shoppers use to save time at checkout

2+ mon, 2+ week ago  (586+ words) The real problem is not the lack of coupon websites'there are more than enough of them'but information overload. When dozens of codes appear for the same store, shoppers are left guessing which one will actually work. This trial-and-error process creates…...

Business Insider Africa
africa. businessinsider. com > local > markets > chinese-e-commerce-giants-temu-and-shein-tighten-grip-on-africa-as-jumia-exits > f76vl3c

Chinese e-commerce giants Temu and Shein tighten grip on Africa as Jumia exits another African market

2+ mon, 2+ week ago  (620+ words) African e-commerce firm Jumia Technologies will wind down operations in Algeria by the first quarter of 2026, deepening its shift toward profitability as competition from Chinese platforms intensifies across the continent. The withdrawal follows earlier exits from South Africa and Tunisia…...

Business Insider Africa
africa. businessinsider. com > local > lifestyle > designing-resilient-payment-architectures-lessons-from-payments-systems-analysis > mht1xsf

Designing resilient payment architectures: lessons from payments systems analysis

3+ mon, 21+ hour ago  (769+ words) In today's world, digital payment has become an important component of most systems as it sits at the intersection of technology, finance and operations. The goal, however, is to ensure that payment processes are made as seamless as possible because…...

Business Insider Africa
africa. businessinsider. com > news > brands-that-skimp-on-social-media-marketing-do-so-at-their-own-peril > c4ye95g

Brands that skimp on social media marketing do so at their own peril

3+ mon, 1+ week ago  (355+ words) Brands that cheap out on social media marketing risk losing out on sales. Affiliates and partners, a marketing category where brands pay influencers, publishers, and other promoters a commission for linking to products, contributed around 20% of roughly $258 billion in revenue…...

Business Insider Africa
africa. businessinsider. com > retail > i-visited-grocery-outlet-it-was-weird-but-i-saw-why-its-a-go-to-supermarket-for-some > cnvxdmv

I visited Grocery Outlet. It was weird, but I saw why it's a go-to supermarket for some shoppers.

3+ mon, 3+ week ago  (286+ words) One grocery chain is expanding using a business model that's somewhere between Aldi and T. J. Maxx. Supermarket chain Grocery Outlet promises low prices, and it has a novel approach: Like Aldi's locations, Grocery Outlet stores tend to be smaller than traditional…...