News
Flipkart Ads appoints Anand Ajantiwale as Senior Director
7+ hour, 23+ min ago (256+ words) New Delhi: Anand Ajantiwale has joined Flipkart Ads as Senior Director, where he will lead new growth initiatives across non-endemic advertising, off-site advertising, video commerce, agency partnerships and platform collaborations. In a Linked In post announcing the move, he said,…...
How MIB will exclude landing pages from final TRPs
6+ mon, 1+ week ago (482+ words) Best Media Info. com has learnt that before releasing the draft amendments, the Ministry reached out to several advertisers to discuss both the landing page directive and cross-holding regulations...
Gozoop Group elevates Manjyot Rait to Director, Brand Reputation Management at HAWK
3+ week, 1+ day ago (262+ words) bestmediainfo. com "New Delhi: Gozoop Group has elevated Manjyot Rait to Director, Brand Reputation Management at its specialised vertical HAWK, marking close to nine years since he joined the organisation in 2016 Rait, who began his tenure as an Executive, has…...
Big tech is spending hundreds of billions on AI, and the ad business is how they afford it
3+ week, 1+ day ago (984+ words) New Delhi: Alphabet, Meta and Amazon each reported strong advertising quarters in Q1 CY2026, collectively crossing $149. 5 billion in ad revenue as AI investments began showing up directly in their financial results. Google's advertising revenue rose 16% year-on-year to $77. 3 billion, led by 19% growth in…...
CAIT seeks national e-commerce policy to protect small traders as online market heads for $250 billion
3+ week, 4+ day ago (183+ words) New Delhi: The Confederation of All India Traders (CAIT) has urged the Union government to roll out a comprehensive national e-commerce policy, citing growing concerns over the impact of large online platforms on small traders and neighbourhood stores. In a…...
MIB cautions IPTV service providers against using third-party intermediaries
4+ week, 1+ day ago (264+ words) New Delhi: The Ministry of Information and Broadcasting has issued an advisory to IPTV service providers, clarifying that no third party has any role in the submission or processing of self-declarations required before the launch of IPTV services in India....
Beverage digital ad market widens in March as niche brands join summer battle
1+ mon, 1+ week ago (420+ words) New Delhi: Beverage advertising on digital is broadening beyond legacy cola majors, with a wider mix of niche and challenger brands entering the fray during the peak summer window, according to TAM Ad Ex data reviewed by Best Media Info....
Meta on track to surpass Google as world's largest digital ad business in 2026
1+ mon, 1+ week ago (794+ words) New Delhi: Meta Platforms is on track to overtake Alphabet's Google as the world's biggest digital advertising business by the end of 2026, according to fresh forecasts from e Marketer." If that happens, it will be the first time in the…...
TRAI begins consultation on FAST channels, proposes framework for app-based tv distribution
1+ mon, 2+ week ago (301+ words) New Delhi: The Telecom Regulatory Authority of India has released a consultation paper to frame rules for Free Ad-Supported Streaming Television (FAST) channels, a fast-growing segment within application-based linear television distribution services. Issued on April 6, 2026, the paper seeks to define…...
Experience Commerce bags social media mandate for fintech platform Fiat Pe
1+ mon, 4+ week ago (239+ words) bestmediainfo. com "New Delhi: Experience Commerce has secured the annual social media mandate for Fiat Payments (Fiat Pe), the company said on Monday The mandate follows a multi-agency pitch involving several agencies Under the mandate, Experience Commerce will manage Fiat…...