News
How Pentland Brands Is Using AI to Replace Product Photo Shoots and Transform Operations
3+ hour, 36+ min ago (358+ words) There is a gap between what brands know AI can do and what they have actually committed to. Most have run a pilot, published a case study, and moved on. A smaller number have done something harder: restructured how the…...
What Pulse e Commerce Summit 2026 Made Clear: Conviction Beats Complexity
3+ week, 4+ day ago (696+ words) The brands on stage at Pulse e Commerce Summit 2026 are performing. What was striking, across two days in London, was how consistently the explanations had nothing to do with new channels, new platforms, or new tools. Speaker after speaker returned…...
Furniture. com's Alex Seaman on Building a Decision Layer, Not a Marketplace
2+ mon, 1+ week ago (404+ words) Buying furniture is one of the most emotionally loaded, logistically complicated purchases a person makes. It's highly considered and the stakes are high. Yet online, the industry has never actually solved for it. Seaman is fourth generation in the furniture…...
Why Retail Marketing Teams Are Reorganizing Around Social Commerce and UGC
4+ mon, 2+ week ago (1389+ words) Marketing teams are being reshaped by fluid shopping behavior, tighter budgets, and the collapse of the traditional funnel. In this conversation, Courtney Siegel, VP of Marketing, North America at Skeepers, explains why UGC is still underused, how measurement must catch…...