2+ hour, 13+ min ago  (327+ words) When comparing products, consumers are more sensitive to the negatives than the positives. For most consumers setting out to buy something new, comparing attributes becomes a part-time job. Hours of searching across review and comparison sites, browsing nearly endless cross-product…...

3+ week, 5+ day ago  (648+ words) Refounding begins with two practical questions: what enduring need does the company exist to serve, and what distinctive capability allows it to serve that need better than others? When those answers blur, organizations may continue generating revenue while weakening their…...

5+ mon, 1+ week ago  (610+ words) A conversation with Karina Gupta "26, whose startup Karina J produces jeans that accommodate everyday weight fluctuations. In this series, we talk to student and alumni entrepreneurs about how they are making an impact with their startups. Founder: Karina Gupta "26 Venture:…...